01. Challenge
Prokit Boutique needed a modern eCommerce website where football fans could easily find jerseys from different clubs and national teams, view product details and order online. It was also important to clearly present customization options such as Fan Version, Pro Version, Retro Jersey, size options, name & number printing and various patches.
Key Tasks
- Create a user-friendly football jersey browsing experience
- Organize products from different leagues, clubs and national teams
- Make it easy to select jersey size and version options
- Ensure a smooth shopping cart and checkout experience
- Present name, number and official patch customization options
- Create a mobile-friendly and responsive shopping experience
- Create an attractive presentation for Mystery Box and special collections
02. Approach
A clean, responsive and product-focused eCommerce experience has been created keeping the customer’s complete shopping journey in mind. In addition to organizing products by league and collection, essential information such as size, version, customization, patch and size guide have been presented in a simple manner on the product page.Key Tasks
- Set up eCommerce-based product ordering functionality
- Create product organization by Top Leagues and Other Leagues
- Create clear presentation of Fan, Pro and Retro versions
- Add Name & Number printing and patch customization options
- Provide easy access to product size guide and fit information
- Ensure smooth cart and checkout experience
- Highlight secure checkout and worldwide shipping information
- Implement responsive design
- Highlight Mystery Jersey Box and seasonal collections
03. Result
A modern, responsive and customer-focused football jersey eCommerce website has been created, where customers can easily browse jerseys from different clubs, leagues and national teams, customize and order products according to their preferences. Clear product information, size guide, customization options and streamlined shopping experience make the website more user-friendly.
Key Tasks
- Facilities to easily browse and purchase football jerseys
- Improved customer shopping experience
- Clear product categories, pricing and size presentation
- Benefits of Fan, Pro and Retro jersey selection
- Name, number and patch customization facility
- Streamlined cart and checkout process
- Clear presentation of worldwide shipping and secure checkout information
- Scalable eCommerce platform for future product expansion

